Independently handle brand management responsibility for allocated brands.

Brand portfolio to include strategically important brands of the Division

• Achieve top-line, market share and bottom-line targets for the brands assigned

• Work effectively with creative agencies as partners, to develop differentiated and impactful brand campaigns

• Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force

• Analyze market conditions and forecast sales on a regular basis

• Monitor ROI on brand strategies • Monitor competitor activities

• Conduct research as per the brand need (analyze customer behavior, perception-attribute mapping, etc.) and design strategies accordingly. Undertake feasibility analysis/ market research for new opportunities.

• Develop and implement Annual Operating Plan for brand portfolio

• Undertake fieldwork to capture insights

• Effectively collaborate with sales team and cross functional stakeholders for buy-in of strategies to internal customers and ensure strong implementation of designed strategies

• Actively drive engagement with sales team - conduct CSM and other sales meetings to drive excitement

• Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force

• Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.

• Lead Divisional initiatives which are of significant impact to the business / organization • Buddy to new brand managers in the team

• Mentor/Guide to management trainees in the team

Education: •

Graduate in Science / Pharmacy •

MBA/PGDBA in Sales and Marketing

Experience:

• Pharmaceutical brand management experience of at least 5 years (preferably in MNC) as Brand manager/ Sr Brand Manager

• Additional exposure of sales preferred

• Exposure to managing Key Accounts / dealing with Key Opinion Leaders

• Experience in managing new launches

An Equal Opportunity Employer

Abbot welcomes and encourages diversity in our workforce.

We provide reasonable accommodation to qualified individuals with disabilities.

To request accommodation, please call 224-667-4913 or email corpjat@abbott.com